D&AD BRIEFStarting on a new brief set by D&AD and The Body Shop. Designing an "unconventional brand campaign" to revive the Body Shop's image as the pioneer of ethical beauty. Needs to be opinionated and perhaps slightly controversial.
This blog is going to document my research and progression through this project, alongside my sketchbook,.. as a stand against unnecessary printing and an easy place to link useful research and sites.
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