Development Work

Mock up for "MIRROR IMAGE" exhibition..... promoting the BODY SHOP campaign and raising awareness of body image issues.

I used the NP website as a template to create this mock up of the site advertising this exhibition and also created a mock up of the exhibition space merging images on photoshop.

 

Here I looked at creating some poster type layouts that could be used internally or externally. The format here is based on some of their earlier campaigns and uses colours previously connected to BODY SHOP. I also mocked up some designs for a gift card using 70's patterns to convey the "since 1976" approach.

Possibly a bit too similar to ads they have produced before. These images don't have as much impact as the mask ones but want to create a more "positive" side to the project to go alongside the more negative, in your face, mask images.